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6 Steps To Navigating Enterprise Buying Patterns

6 Steps To Navigating Enterprise Buying Patterns

Selling your product to large enterprises is no easy feat that requires an enterprise-specific strategy. In Mark's most recent talk at Prisma Day 2019, he shares strategies to help products achieve enterprise adoption.

  • Mark LaRosa
    Mark LaRosa
19 min read
Seven Tips For Your First Annual Operating Plan
Company Building

Seven Tips For Your First Annual Operating Plan

The operating plan provides a clear set of priorities and desired outcomes shared by your team and key stakeholders. It gives you the framework to assess progress, double down where things are working, and fail fast where they are not.

  • Ted Stinson
    Ted Stinson
4 min read
Startup Go-To-Market Checklist
Company Building

Startup Go-To-Market Checklist

We started with the end goal of a startup: to find product market fit and put in place the foundation to scale go to market. Achieving this entailed a combination of things a team would DO  - create, implement, build  - and things that they had to LEARN  - gain insight and validate with data.

  • Sunil Dhaliwal
    Sunil Dhaliwal
  • Lenny Pruss
    Lenny Pruss
  • Ted Stinson
    Ted Stinson
1 min read
Technical Founder Sales: A Framework For The Discovery Phase
Company Building

Technical Founder Sales: A Framework For The Discovery Phase

Closing your first deal is one of the most energizing startup milestones. At the same time, the journey is unpredictable, counter-intuitive, and time-consuming. This post explores strategies founding teams can adopt that will dramatically increase your likelihood of closing a successful first deal.

  • Ted Stinson
    Ted Stinson
  • Lenny Pruss
    Lenny Pruss
5 min read
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